Waec Marketing Past Questions
Question 1
A pricing strategy in which the nuyer and seller bargain to reach an agreement on the price of a product is_______
- A. Cost-plus
- B. Haggling
- C. Skimming pricing
- D. Penetration pricing
Question 2
An advertising media with the highest coverage area is ____________
- A. Billboard
- B. Catalogue
- C. Magazine
- D. Television
Question 3
The amount of money charged for a _______
- A. Fare
- B. Price
- C. Revenue
- D. Cash
Question 4
The part of an advertising leaflet that introduces the message of the advertisement is _________
- A. Margin
- B. Headline
- C. Cut-out
- D. Photograph
Question 5
A short term tool used in boosting turnover is________
- A. Sales promotion
- B. Mass media
- C. Personal selling
- D. E-marketing
